As part of our BALT-FIN-CIDER project, we’re hosting an online webinar: "Introduction to the Australian Market." on August 28, 2025, 10:00–12:00 (EEST)

This is the first in a series of webinars designed to prepare you for exporting to Australia. We are organising it in collaboration with Gabe Cook (UK), one of the leading international cider experts, also known as The Ciderologist. The webinar is a great chance to gain first-hand insights into the cider landscape in Australia.

Registration link: https://forms.gle/Qbvz4p8Snfd5pwnf7
We kindly ask you to complete your registration by August 25.

The Baltic Cider brand was created through a joint project to open the Australian market to craft ciders from Latvia, Estonia, and Finland. As part of the project, cider makers will be invited to training sessions on export processes, while in Australia, over the course of three years, special marketing and tasting events will be organized to introduce potential distributors to the Baltic Cider brand ciders.
More information on how to apply to the Baltic Cider brand: https://www.celotajs.lv/en/news/item/view/1428

This is an open call for craft cider producers interested in joining the Central Baltic Programme project “Exports of the Baltic and Finnish Craft Ciders to Australia”, No. CB0700297 (BALT-FIN-CIDER), which aims to launch exports of craft ciders from Latvia, Estonia and Finland to Australia under a common Baltic Cider brand.

Project partners and cider makers from Latvia, Estonia, and Finland met in Riga to discuss the upcoming activities and shared goals of the BALT-FIN-CIDER project. Over the course of three years, we plan to introduce our ciders to the Australian market and for the cider makers – to start sales.