Success and sustainability of eco-tourism products. “Green Tourism Business Scheme” – eco-label in Scotland

The short presentation will provide an overview of the scheme and the statistics on its successes and activities over the last 5 years as well as an outline of future plans and associations with other initiatives. The presentation will explain that businesses meet a quality standard as well as activities in best environmental practice. The design of the scheme ensures that large and small operators may join the scheme whether small farm tourism bed and breakfasts or large international conference sites.