Erasmus+
01.09.2019 - 31.08.2021 (2019-1-TR01-KA202-075158)

Silver Travellers – supporting SMEs to reach and attract elder travellers by innovative structural and educational methods

Новости проекта

The Silver Travelers project is over. The project aims to close an existing gap in the provision of modern technology learning in the rural tourism sector facing new market challenges.

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The "Silver Suitcase" certificate is for senior-friendly accommodations and attractions in rural tourism sector. Senior-friendly places are carefully selected, taking into account the interests and needs of seniors: the premises and the immediate surroundings are arranged so that it is convenient to move around, the menu is healthy, including dietary food, the owners are always ready to provide all the necessary information and assistance. Amenities are marked with special symbols that not only explain the level of comfort and adjustments, but also describe the holiday destination and help tourists choose the right object for their needs. All senior-friendly places offer discounts for overnight stays or other services in low season or all year round.

More information here.


The work on the project "Silver Travellers" will end soon. The project aims to close an existing gap in the provision of modern technology learning in the rural tourism sector facing new market challenges.

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We continue to work on the project "Silver Travellers". The project aims to close an existing gap in the provision of modern technology learning in the rural tourism sector facing new market challenges. On December 18th the project partners met online to discuss the next steps until the end of the project in August 2021.

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Work is underway on the Silver Travelers project, which aims to close the existing gap in the provision of modern technology learning in the rural tourism sector facing new market challenges. This will be achieved through the development of mobile learning and labor market training materials for key professionals.

Europe's population is getting older. The situation of demographic change is similar in all project partner countries - Turkey, Austria, Spain, Italy and Latvia. The growth rates for travellers over 65 years have been increasing over the years and are even higher than in other age groups. The tourism industry needs improvements based on the new educational methods and tools that this project wants to offer. It targets vocational training and higher education staff, tourism educators and rural tourism companies.

You can find out more about the project here: https://silvertravellers-eu.com

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