BALT-FIN-CIDER Open Call – Exporting Craft Cider to Australia, extended with complementary products
10.11.2026
Producers of craft cider and cider-related products are invited to join the ongoing collaborative export initiative, which aims to introduce craft ciders from Latvia, Estonia and Finland to the Australian market under the shared Baltic Cider brand. The call remains open throughout the project period and is currently welcoming not only cider producers but also producers of cider-making by-products and beverages whose products can enrich and complement the Baltic Cider brand offering.
The export initiative, launched on 1 May 2025 under the Central Baltic Programme project BALT-FIN-CIDER, has already completed four sales missions in Australia, organised several knowledge-sharing seminars for producers, developed a network of sales contacts, and established an e-shop platform for Baltic Cider, offering ciders from stock held in Australia.
The project is implemented by the Latvian Country Tourism Association Lauku ceļotājs as the lead partner, in cooperation with the Estonian Rural Tourism Organisation as a project partner and the Craft Cider Association in Finland as a cooperation partner.
To complement and expand the range of craft ciders, producers of complementary cider-related products are also invited to join the export initiative by responding to this open call.
Producers of craft cider and complementary products must meet the following criteria:
- No concentrates are used in cider production.
- Cider is made from fresh apple juice (may include other ingredients: added fruits, berries, or herbs).
- Juice is made from domestic apples (not imported).
- Products are made, as far as possible, using locally sourced ingredients.
- Willingness to collaborate in promoting cider under the common Baltic Cider brand
- Interest in and capacity for exporting cider to Australia
- Ability to communicate in English
- Willingness to co-finance participation in marketing and sales events, training, and consultations
- Willingness to contribute. Contribute to joint marketing through collaborative events.
The application is approved by the project consortium, which consists of representatives from the project partners. If there is any doubt about the producer's compliance with the criteria, the application is reviewed by the project steering group.
More info:
About the project: https://www.celotajs.lv/en/project/45
About Baltic Cider: www.balticcider.com
HOW TO APPLY
If you wish to become part of the BALT-FIN-CIDER collective by responding to this open call, please send a brief introduction of your company to the BALT-FIN-CIDER coordinator and feel free to ask if you have questions:
Latvian Country Tourism Association “Lauku celotajs”, project coordinator Anna Palelione, e-mail: anna@celotajs.lv .
We’ll add you to our community contacts and keep you informed about upcoming events.
This activity was supported as part of an Interreg Central Baltic Programme 2021-2027 project "Exports of the Baltic and Finnish Craft Ciders to Australia”, co-funded by the European Union. This publication has been produced with the financial assistance of the European Union. The contents of this publication are the sole responsibility of Baltic Country Holidays and can under no circumstances be regarded as reflecting the position of the European Union.
