Provider training in support of a strong brand of the product
Where is West Cork?
Overview of West Cork Regional Branding initiative, Fuchsia Brands Ltd.
Implementation of the brand – the steps taken at the beginning
Timeframe
Development Principles
Tourism in West Cork – general overview
Criteria for Brand Membership – the accreditation process
Objectives of the brand/benefits
Actions – supports available
Training – why and the type of training
Outcomes
Images of West Cork
Summary Conclusion
www.westcorkleader.ie or
www.fuchsiabrands.com